Goeins-Williams Associates

How Your Behavioral Style Can Impact Your Business

 

By Dr. Devona Williams

 

Are you a risk taker?  Do you like to interact with customers? Are you the type of entrepreneur who likes to work on group projects in collaboration with others? Or do you prefer to work alone analyzing detailed work?

 

Understanding your behavioral style can help you succeed in your business, whether your work requires you to talk on the telephone with vendors, meet in person with customers, work with others to deliver your products or communicate over the Internet.  Every style has strengths and limitations.  And strengths if overused, can be weaknesses.

 

Most people have a primary behavioral style



How Your Behavioral Style Can Impact Your Business

 

By Dr. Devona Williams

 

Are you a risk taker?  Do you like to interact with customers? Are you the type of entrepreneur who likes to work on group projects in collaboration with others? Or do you prefer to work alone analyzing detailed work?

 

Understanding your behavioral style can help you succeed in your business, whether your work requires you to talk on the telephone with vendors, meet in person with customers, work with others to deliver your products or communicate over the Internet.  Every style has strengths and limitations.  And strengths if overused, can be weaknesses.

 

Most people have a primary behavioral style that is their natural approach to how they tend to respond or behave in certain situations.  The DISC® model provides a quick and easy way for determining your behavioral style.  Most people are unaware of their behavioral style, yet their close friends, family members and even co-workers can often tell what motivates them.  Getting in touch with what motivates you as an entrepreneur and what motivates your customers is an important tool for a home-based business.  It can impact your bottom line and provide direction in all that you do!

 

Here are the four behavioral styles: “D”- is the dominant or the risk taking style.  If you are a “D” you are likely to prefer entrepreneurial pursuits where you can lead projects and present new ideas.  You will have no trouble contacting the CEO of a major company and scheduling an appointment.  You might have a tendency to be a bit heavy handed and if you’re not careful, you could chase some customers away.  The “I” style is the people oriented style, motivated by recognition and interaction with others.  If you are an “I” you will be great at marketing your business and persuading customers to buy your products.  You may even get your foot in to door with a customer when your product or idea is not well thought out and this could cause you to lose a sale.  The “S” is the Steadiness or team player style that tends to be cooperative and prefers to work in settings with others. 

 

If you are an “S” style you will exceed in projects that provide clear steps and processes that are sequential.  You will do well with customers who like your dependability and you calming reassuring nature.  You may be challenged with changes to your processes or your projects and you may have to work harder when responding to changes.  If you are a “C”, you are analytical and logical.  You are reserved and business like in your demeanor and are quite comfortable working alone.  Your customers will appreciate your attention to detail and the high quality of your work.  You may be challenged with in person meetings or criticism of your work and you will need to take care to meet customer deadlines. 

 

Understanding your behavioral style is a quick and easy way to get real feedback that will forever change your life!  When you are in touch with your behavioral style you will learn what motivates you, become more aware of your own style preferences and biases, and understand how you react when you are frustrated or under stress.  Moreover, you will be able to learn how to communicate more effectively to meet the style preferences of your customers, your business partners and your vendors. 

 

So what style are you?  What about your customers?  Because most of us have a combination of styles to determine our overall behavioral profile, it will be helpful to take an online assessment to do this.  Once you learn your real style, you are in a much better position to gauge others.  To take an online DISC® profile visit: www.goeinswilliams.com and use our contact page and tell us you want to take and online DISC® assessment or email us at: Devona@goeinswilliams.com.

 

DISC® is a registered trademark of the Inscape Publishing Company.  Dr. Williams is an authorized award-winning distributor of Inscape assessment products.


Goeins-Williams Associates

 

 

 

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